Honda Named Most Trust Brand, Best Value Brand and Best Overall Brand

There is once again exciting news for Honda! New-car buyers have spoken in our favour and recognized the Honda Brand as the “Most Trusted Brand” for the second consecutive year and as the “Best Value Brand” for the third year in a row in Kelley Blue Book’s 2013 Brand Image Award study. Additionally, Honda received the top award this year for “Best Overall Non-Luxury Brand” giving us more awards than any other car brand.KBB

These awards are based on consumer automotive perception data from Kelley Blue Book Market Intelligence’s Brand Watch study, which surveys more than 12,000 new-vehicle shoppers each year on Kelley Blue Book’s KBB.com.  Honda received top honors by capturing the highest average score from the combined ratings of all non-luxury models.  Jack R. Nerad, executive editorial director and executive market analyst, Kelley Blue Book’s KBB.com was quoted as saying “Honda was named Best Overall Brand by non-luxury shoppers, which speaks to Honda’s stellar reputation and brand leadership in the minds of consumers.”

We encourage you to visit Image Honda and view our award winning line-up of vehicles.  With incentives and bi-weekly leasing for as little as $77 you won’t be able to turn down a test drive!

Contact us today at 1-888-375-5914 today or visit our virtual showroom at www.imagehonda.com

By Amy Cochren

Credit: Honda Canada

Honda Accord and Fit Receive Car and Driver Magazine’s 10 Best Car Award!

Honda does it again!  We are pleased to announce that the 2013 Honda Accord and 2013 Honda Fit have been honoured, yet again, with Car and Driver Magazine’s “10 Best Cars” Awards.    This prestigious and highly competitive award is not new to Honda.  The Accord has achieved Car and Driver’s “10 Best Cars” status a record 27 times in the 31 years this competition has been held.  Not to be outdone, the Honda Fit holds the title in each of the 7 years it has been for sale in North America!


So, how does Car and Driver conclude what qualifies as a “10 Best Car”? Each September, the editors of Car and Driver test all 2013 models under $80,000, as well as returning winners.  Over the course of a week, they test-drive these vehicles a combined distance of over 15,000 miles before reaching a decision.

If you are interested in test driving the 2013 Honda Accord, 2013 Honda Fit or any of our vehicles in the award winning line-up – please visit us at www.imagehonda.com or call us at 1-888-375-5914
By: Amy Cochren

Credit:
Car and Driver
Honda Canada