Honda Named Most Trust Brand, Best Value Brand and Best Overall Brand

There is once again exciting news for Honda! New-car buyers have spoken in our favour and recognized the Honda Brand as the “Most Trusted Brand” for the second consecutive year and as the “Best Value Brand” for the third year in a row in Kelley Blue Book’s 2013 Brand Image Award study. Additionally, Honda received the top award this year for “Best Overall Non-Luxury Brand” giving us more awards than any other car brand.KBB

These awards are based on consumer automotive perception data from Kelley Blue Book Market Intelligence’s Brand Watch study, which surveys more than 12,000 new-vehicle shoppers each year on Kelley Blue Book’s  Honda received top honors by capturing the highest average score from the combined ratings of all non-luxury models.  Jack R. Nerad, executive editorial director and executive market analyst, Kelley Blue Book’s was quoted as saying “Honda was named Best Overall Brand by non-luxury shoppers, which speaks to Honda’s stellar reputation and brand leadership in the minds of consumers.”

We encourage you to visit Image Honda and view our award winning line-up of vehicles.  With incentives and bi-weekly leasing for as little as $77 you won’t be able to turn down a test drive!

Contact us today at 1-888-375-5914 today or visit our virtual showroom at

By Amy Cochren

Credit: Honda Canada

HondaLink iOS Update

An update to the iOS app is now available to all Honda Customers using HondaLink.  The affected vehicles include: 2013 Accord Sedan, 2013 Accord Coupe and the 2013 Crosstour.

The update to HondaLink is currently available if you visit the Apple App Store.  This upgrade will provide many improvements such as:

  • Bluetooth and USB dual connectivity issues
  • Apps crashing while music is playing through the “Aha” audio source
  • Improved overall navigation and performance
  • Searching for and adding stations has been simplified
  • App crashing when phone’s OS is set to a language other than English or French
  • Added a “play/pause” button on the station list.

If you are currently using HondaLink, we strongly recommend you complete the upgrade.  Additionally, if you have any questions or would like help completing it, please stop in at Image Honda anytime – we would be happy to help!

Credit: Honda Canada

Are You Attending the Toronto Blue Jays Home Opener?

It’s almost that time of year again – Baseball season!  This year, the Toronto Blue Jays and Honda Canada kick off opening week against the Cleveland Indians at the Rogers Center on April 2, 2013.  We at Image Honda are proud to say that Honda Canada has been an ongoing sponsor of the Toronto Blue Jays, Canada’s only Major League Baseball Club, for the last 35 years.

As the official vehicle sponsor this year, each person attending the Toronto Blue Jays season home opener will have the opportunity to participate in the 2013 Honda Opening Night Vehicle Giveaway Contest.  There will be 3 prizes drawn – first place is a 2013 Honda CR-V EX-L AWD.  The secondary prize will consist of a 2013 Honda CBR500RA Sport bike along with a tertiary prize, which is a Honda Lawn Care package.honda_opening_night_contest_649x250

In addition, Honda Canada along with the Jays, Baseball Canada and Little League Canada will embark on their third year of the Blue Jays Honda Super Camp.  This program allows children across Canada to receive top level instruction with Blue Jays Alumni including; Roberto Alomar, Duane Ward, Cecil Fielder, Carlos Delgado and Homer Bush. If you would like more information regarding this program, please click here

From all of us at Image Honda we would like to wish the Jays good luck for the 2013 season.



By: Amy Cochren


Credit: Honda Canada, Toronto Blue Jays

Coming soon: The 2014 Chevrolet Cruze Clean Turbo Diesel

The North American market will soon be met with a 2.0L turbo-diesel version of the top selling Chevrolet Cruze. The Cruze Clean Turbo Diesel boasts the cleanest diesel passenger car engine General Motors has ever produced. It is also the first clean diesel car ever produced by a North American manufacturer. The Cruze Clean Turbo Diesel will be priced considerably lower than its biggest competitor, the Volkswagen Jetta TDI Diesel.turbo_diesel_engine

Clean diesels generate about 90 percent less Nitrogen Oxide and particulate emissions compared to the earlier diesels. Cruze Clean Turbo Diesel emissions are below Environment Canada Emissions Standards.

The Cruze’s new 2.0L turbo-diesel engine produced a leading estimated 148 horsepower and estimated 258lb-ft torque with 0-60 performance of 8.6 seconds, beating out the VW Jetta TDI automatic.

“Cruze Clean Turbo Diesel fills an important role in Chevrolet’s diverse four-cylinder lineup, and is primed to win over diesel devotees and compact car buyers with its performance, torque and fuel economy,” said Chris Perry, Chevrolet’s VP of marketing. “We leveraged engineering expertise from around the globe to develop a world-class, low-emissions engine to give U.S. and Canadian customers a car that’s both fun to drive and practical at the pump.”

The Cruze Clean Turbo Diesel comes with a six speed automatic transmission, four-wheel antilock disc brakes, 3.20 final drive ratio, 140-amp alternator, 800 cold-cranking amps battery, 17 inch alloy wheels, ultra-low-rolling resistance all-season tires, Chevrolet MyLink infotainment system and more.

When the 2014 Cruze Clean Turbo Diesel hits the showroom floor, we’ll be the first to let you know!

Visit us at or for up to date news and information on upcoming vehicles.

By Nerissa Mohamed

Source: GM Canada

Wellwood – Kids in the Kitchen/Power Up

Each of us has been affected by cancer in some way and we know how difficult it can be, which is why our community is fortunate to have WellwoodWellwood is a non-profit organization that provides information, supportive care programs and support to people who have cancer, their families, caregivers and healthcare providers.

Living with serious illness in the family is one of the hardest things a person can go through, particularly when it affects children. This is especially true when the person who is sick is a sibling or parent.

Kids in the Kitchen, is a fantastic and worthwhile Children’s program at Wellwood made available to children living with serious illness in the family.  Since the program began last fall, Queenston Chevrolet Buick GMC and Image Honda have been providing supervised transportation of children to and from the program to ease the burden on parents and caregivers.

This program in collaboration with Boys and Girls Clubs of Hamilton runs in 6 week durations for children ages 9-12, Wednesday evenings from 6-8pm.  During this time, children participate in nutritious meal preparation while being helped with homework on a personalized level in a safe environment with others in the same situation.

For information, or to register a child, please call 905-667-8870

By: Amy Cochren

Credit: Wellwood

2012 Buick Regal GS Turbo – Queenston on the Mountain Walk Around

Sunroof! Leather! Heated seats! Black on black! Luxury you can afford!.Reduced…. be the first to own this vehicle for under 33,000.00!!!! This is a real beauty! ! Huge savings! This is a previously executive driven vehicle. This 2012 Regal offers a fuel efficient yet powerful engine. On the inside, you’ll enjoy the many luxurious features that include leather interior, heated seating, a sunroof, and more! Along with the great features, the cabin is upscale with attractive design. Named 2012 Highest Satisfaction Popular Brand by AutoPacific and an IIHS Top Safety Pick 2012! Come over to Queenston on the Mountain for a test drive today!

Proudly serving these communities, Hamilton, Niagara, Burlington, Oakville, Binbrook, Dunnville, Milton, Brantford, Ancaster, Waterdown, Flamborough, Cambridge, Dundas, Stoney Creek, Glanford, Smithville, Grimsby, Caledonia, Winona, Cayuga, Chatham, St. Catherines, Welland, Haldimand, Hagersville, Mississauga, Brampton, Toronto, Kitchener, Waterloo, Etobicoke, Guelph and more!

The 2013 Honda Civic – First small car to achieve IIHS Top Safety Pick rating

The all-new 2013 Honda Civic Sedan and Civic Coupe have become the first small cars to achieve Top Safety Pick+ ratings in the U.S IIHS (Institute for Highway Safety) safety testing. This makes the Civic Sedan and Coupe the first and only IIHS Top Safety Picks in the small car segment.  In addition, for the 2013 model year, all Honda models tested by the IIHS have received a top safety pick+ or top safety pick rating.

“If you are looking for a compact car with a TOP SAFETY PICK+ rating, the 2013 Honda Civic is the

only choice,” said Dave Jamieson, assistant vice president of sales and marketing at Honda Canada Inc. “We believe this is a distinct competitive advantage, especially as more and more consumers place a premium on crash rating performance.”

The 2013 Civic sedan comes equipped with the Honda Advanced Compatibility body structure (ACE II). It is not only the first small car to earn top safety pick+ in the industry, but the first and only to earn the highest possible rating of GOOD on the IIHS small overlap frontal crash test. The test is designed to simulate what happens when the front corner of a vehicle collides with another vehicle or an object at high speed. 2013 Honda Civic

Honda is now the leader in the industry with four Top Safety Pick rated vehicles – the Civic sedan and coupe and the Accord sedan and coupe.

For more information on Honda vehicles including the 2013 Honda Civic visit

By: Nerissa Mohamed

Source: Honda Canada