The 2014 Honda Accord Wins This Years Canadian Green Car Award

“One important way we can build an environmentally sustainable society is by making transportation choices that have a lower impact on the planet, and that includes greener cars.”  This powerful statement was made by David Miller, President and CEO of WWF-Canada, who presented the second annual 2014 Canadian Green Car Award to Honda Canada in the Hybrid Category this year!

Green Car Award 2014

The Canadian Green Car Award acknowledges vehicles that are commonly available in Canada that possess strong environmental qualities, combined with style and appeal.  This, along with objective criteria such as fuel economy, emissions and price, has an impact on who is the winner.  The award is voted on by a panel of 19 reputable automotive journalists from around the country who participate in extensive testing and assessments. This award was one of 5 other category winners and was presented during the three-day Green Living Show.

If you are interested in the 2014 Accord Hybrid or any of our award winning vehicles, visit us at or in store at 155 Centennial Pkwy North, Hamilton, ON today!

Save The Drive-In Movie…

If you have never experienced a drive-in movie, then some may say you haven’t truly captured the movie experience.  I remember the first time I attended the Starlite drive-in here in Hamilton.  I must have been about 5 or 6 when my father took my brother and me.  I can still remember the excitement and the mystery of it all.  We packed our cooler, brought some blankets in case it got cool and got ready for the show to begin.  Not only was I being allowed to stay up late because we had to wait until it got dark, I got to see two movies instead of one. At least, I tried to see two movies, but my young eyes wouldn’t stay open for the second film.  The part that I love most about the drive-in and still love today is that I feel as if I am experiencing a little piece of history.  They still play the old preview commercials and the concession building looks to be straight out of the 1950’s.  It is one of the few instances where your parents can say to you, “This is what I did as a kid”, and you know that you are experiencing the exact same thing, exactly how it was back then.

That is why Honda Motor Co. began a campaign called “Project Drive-In” to raise money for Drive-in theatres around the United States.  Most drive-in theatres across the U.S. and in Canada will be forced to close down due to the end of 35mm film distribution.  The end of 35mm film as we know it is forcing drive-in theatres to make the switch to digital, which will cost roughly $75,000 U.S. per screen.

“It’s not often that a company gets the opportunity to help preserve an American pastime.  It has been an honor and a privilege to bring national and local attention to the fate of drive-ins and to meet the passionate owners of these small businesses, said Alicia Jones, manager of Honda & Acura social marketing at American Honda Motor Co., Inc.  “We hope that the #SaveTheDriveIn movement continues in the effort to help keep more drive-ins open for the next generation.”

There will be a total of 9 winning theatres across the U.S. who will receive a new projector.  People were encouraged to visit to vote for their local drive-in.  Click here to watch Honda’s video on the movement.

We want to know what you think – let us know what your local drive-in means to you by visiting our AutoHwy Facebook page.

Credit: Honda Motor Co.

A Built In Vacuum…In Your Car! (HondaVAC)

You’re cleaning out your car and are struggling to get the vacuum to reach the back! No wait, you’re cleaning out your car, but you don’t have a vacuum? Say goodbye to your frustration as Honda has introduced the HondaVAC.  Yes, Honda has created the first in-car vacuum, which will make its debut in the all-new 2014 Honda Odyssey.    This vacuum is exclusive to the Touring trim adding to the already impressive styling, unmatched safety ratings and top of the line features and technologies the Odyssey has always been known for.HondaVAC

Along with Shop-Vac, Honda has created a powerful vacuum that comes with nozzle accessories that are neatly integrated into the rear-cargo area.  With powerful suction capabilities and a hose that can reach every corner of your vehicle, you won’t have to worry about your children making a mess or your dog shedding anymore.  With an electric motor, you can use the HondaVAC continuously while the engine is running.  Alternatively, you can use the vacuum for up to eight minutes while the car is turned off.

The 2014 Honda Odyssey provides additional standard technology on the Touring edition such as; keyless Smart Entry with Push Button Start, an SMS text messaging function, and HondaLink featuring Aha Mobile Interface.  If you would like more information on HondaLink , please visit our previous blog and video.

If you would like more information on the 2014 Honda Odyssey or any Honda vehicle, please visit us at or call us at 1-888-375-5914

By: Amy Cochren

Credit: Honda Canada

The 2013 Honda Civic – First small car to achieve IIHS Top Safety Pick rating

The all-new 2013 Honda Civic Sedan and Civic Coupe have become the first small cars to achieve Top Safety Pick+ ratings in the U.S IIHS (Institute for Highway Safety) safety testing. This makes the Civic Sedan and Coupe the first and only IIHS Top Safety Picks in the small car segment.  In addition, for the 2013 model year, all Honda models tested by the IIHS have received a top safety pick+ or top safety pick rating.

“If you are looking for a compact car with a TOP SAFETY PICK+ rating, the 2013 Honda Civic is the

only choice,” said Dave Jamieson, assistant vice president of sales and marketing at Honda Canada Inc. “We believe this is a distinct competitive advantage, especially as more and more consumers place a premium on crash rating performance.”

The 2013 Civic sedan comes equipped with the Honda Advanced Compatibility body structure (ACE II). It is not only the first small car to earn top safety pick+ in the industry, but the first and only to earn the highest possible rating of GOOD on the IIHS small overlap frontal crash test. The test is designed to simulate what happens when the front corner of a vehicle collides with another vehicle or an object at high speed. 2013 Honda Civic

Honda is now the leader in the industry with four Top Safety Pick rated vehicles – the Civic sedan and coupe and the Accord sedan and coupe.

For more information on Honda vehicles including the 2013 Honda Civic visit

By: Nerissa Mohamed

Source: Honda Canada


The 2013 Honda Accord named Canadian Car of the Year

Earlier this morning at the opening of the Canadian International Auto Show in Toronto, the winner of the Canadian Car of the Year was awarded by the Automobile Journalists Association of Canada (AJAC). The top honour went to none other than the 2013 Honda Accord sedan, and deservedly so. The Honda Accord beat out the 2013 Hyundai Elantra GT and the 2013 Porsche Boxster.7964949

AJAC’s annual test in October had about 80 leading auto journalists from across Canada gathered to test drive and evaluate over one hundred 2013 vehicles.

“We are extremely proud to see the Accord recognized by so many of Canada’s top journalists as Canadian Car of the Year and we thank AJAC for this great honour,” said Takashi Sekiguchi, President and CEO, Honda Canada who was there to accept the award. “The Accord is one of our most important vehicles, so we’re thrilled to receive the great feedback that we’re continuing to raise the bar in the family car category.”image

Congratulations to Honda Canada and Honda worldwide for this great achievement. For anyone who hasn’t had a chance to take a 2013 Honda Accord out on the road, it is definitely one to put on your list.

For more information on booking a test drive, any additional information and videos on the 2013 Honda Accord be sure to visit our Image Honda YouTube channel at and our main page at

By Nerissa Mohamed

Source: Canada Newswire

AutoHwy Holiday Gift Guide

AutoHwy’s Holiday Gift Guide

 Heated Ice Scraper ($10-$20)

This is a practical and useful gift for anyone getting into a vehicle this season. For emergencies and for everyday use, a heated ice scraper gets the job done quicker than a regular ice scraper when you’re strapped for time.


Remote Key Finder ($10-$20) 

If you have a loved one who’s constantly misplacing their keys, this is the perfect gift for them.  This is an affordable gift that will come in handy.  

key finder

Chevy Bowtie Utility Bag – ($30-$40)

These stylish Chevrolet utility bags are a great gift for the man or woman in your life who also happens to be a car enthusiast. Get a bag in the shape of the signature Chevy bowtie in whichever colour you like. There are a wide range of colour options for this gift idea.

chevy bowtie

Plasmaglow™ – Neon GloStix – ($20-$30)

Neon Glostix tubes by plasmaglow are an affordable way to highlight a vehicle wherever you want it highlighted – under the dash, in the trunk, etc.  The sticks provide a neon glow of the colour of your choice. A very funky gift idea.


Fanmats™ – Carpet or Vinyl Car Mats ($45-$100)

These car mats are made for sports fans. You can have your loved ones’ favourite team’s logo on either a vinyl or carpet car mat for their car. Fanmats™ offers all sorts of floor mats and rugs that span across NFL teams, MLB teams, NBA , NHL, and military mats. A great gift for a sports fan.

fan mats

15 Piece Car Wash Kit ($30-$40)

Everyone likes their vehicle looking clean and attractive. This car wash kit provides everything you need for a thorough car wash in an organized kit with the Honda logo imprinted on it. The kit includes a car wash brush, spray gun, glass cleaning brush, tire brush, cotton cleaning brush, windshield cleaner, sponges, gloves and hose adaptors.

honda kit

Remote Car Starter ($120 – $400)

When the winter sneaks up on us we all wish we had a remote car starter to warm up the car long before getting in. This would be a great gift for loved ones who are always waking up extra early just to get the car defrosted and warm. It’s a little bit pricey but definitely a useful gift for any starter






2013 Honda Accord – Powertrains

There is so much to welcome with the all-new 2013 Honda Accord, it can be overwhelming.  Over the course of the next week or so, we at Image Honda are going to break it down to provide a better understanding for you.

For many, what still remains the most important aspect of a new vehicle is how it performs.  Bearing this in mind, the new Accord offers you your choice of two all-new powertrains. The first is the more powerful, with a 3.5-litre, 24 valve, SOHC i-VTEC V6 engine with 278 hp.  The other is a 2.4-litre, 16 valve, direct injection DOHC i-VTEC 4-Cylnder engine with an available 189hp.

What really makes these powertrains outstanding is that both feature the first North American application of the “Earth Dreams Technology” making the Accord the most fuel efficient Accord yet!    The available transmissions allow for enhanced acceleration, contributing to its high performance and making it fun to drive.

Make sure you visit us at Image Honda and take a test drive in the all-new Honda Accord or visit us at

By: Amy Cochren

Credit: Honda Canada